SEO Agency. Lahore · UK · Serving Worldwide
The SEO Agency for Businesses That Want to Be Found
Rank Rays plans the work, does the work, and shows you the work. Technical SEO, content, and authority-building for businesses that want more than traffic, reported against the only metrics that matter: rankings you can verify, traffic you can see, and leads you can count.
- Websites worked on
- 2200+
- Client satisfaction
- 95%
- SEO Expert Since
- 2013
Our clients
Brands We've Worked With
Why Rank Rays
Rank Rays Is Not Just Another SEO Agency
Most agencies sell you rankings. We sell you something rarer: work you can see, links you can click, and numbers you can verify.
You Own Everything
Your Analytics, Search Console, and ad accounts are set up under your ownership, not ours. We get access; you keep the keys.
You See Every Link We Build
Each backlink is documented with the live URL, the method used, and why the placement was earned. No “trust us, links happened.”
Clear Monthly Terms
Straightforward monthly pricing you can see on this site. $800, $1,500, or $2,500. No setup games, no fine-print surprises.
A Real Team, Not a Black Box
10+ SEO specialists, founder-led since 2013. You always know who is working on your account and what they're doing.
Reporting You Can Verify
Rankings you can check, traffic you can see, links you can click. Every report ties work to outcomes you can confirm yourself.
What We Do
SEO Services We Offer
Rankings rest on three things: a site search engines can crawl, content worth ranking, and authority worth trusting. One team covers all three.
Technical SEO
Deep audits, Core Web Vitals, crawl and indexation fixes, schema markup. The foundation everything else stands on.
Explore ServiceOn-Page SEO
Pages mapped to real search intent, internal linking rebuilt, E-E-A-T signals strengthened.
Explore ServiceLink Building & Off-Page SEO
Outreach-based editorial links and digital PR. Our signature craft.
Explore ServiceLocal SEO
Google Business Profile optimization, reviews strategy, citations, NAP consistency. For businesses whose customers are nearby.
Explore ServiceShopify & Ecommerce SEO
Product-page architecture, collections structure, product schema, platform-specific technical fixes.
Explore ServiceContent Marketing
Briefs and content built to rank and convert, planned around keywords your buyers actually search, not filler to hit a word count.
Explore ServiceSEO Audits
A complete teardown: technical, content, and backlink analysis with a prioritized fix list. Yours to keep, whether or not we work together.
Explore ServiceAI Search Visibility (GEO)
Search has changed: AI Overviews and assistants now answer questions directly. We optimize so your brand is the one they cite.
Explore Service
Searching for a High-Quality SEO Expert? We've Got You Covered!
Talk directly with Muhammad Shakeel, doing SEO since 2013, about your project's strategy, realistic cost, and how long honest SEO takes. No sales reps, no scripts.
Our SEO Specialists
Why Choose Rank Rays for Your Project?
Rankings are earned by people who do nothing but SEO, auditing, fixing, writing, and earning links since 2013. Here is what that means for your project:
- SEO specialists, not generalists, everyone on the team works on search, every day.
- Founder-led since 2013: the person behind 2200+ websites worked on still reviews your strategy.
- Transparent from day one, rankings you can check, links you can click, traffic you can see.
- Your data stays yours: Analytics, Search Console, and accounts are set up under your ownership.
- One team for technical, content, and authority, you always know who is on your project.
What You Get
Rule Your Market With SEO That Compounds
Rankings + Traffic + Authority = revenue growth that keeps compounding. Our SEO programs are the way to get all three at once:
- Technical fixes that remove the roadblocks holding your rankings back
- Content mapped to the keywords your buyers actually search
- Outreach-built links from real, relevant websites, documented for you
- Local visibility that turns nearby searches into calls and visits
- AI-search readiness, so you show up in ChatGPT, Gemini, and beyond
- Reporting you can verify yourself, in your own accounts
Free SEO Audit
See What's Holding Your Rankings Back. Free
Most agencies charge thousands for an audit, then use it as a sales pitch. Ours is different: a genuine teardown of your site by an SEO who's done this since 2013.
What your free audit covers:
- Full technical teardown, crawl, indexation, speed, schema
- Backlink profile review, what's helping, what's hurting
- Content gap analysis against competitors who outrank you
- Prioritized fix list, what to do first, and why
- Honest verdict, whether SEO can move the needle for you
- Yours to keep, no obligation to hire us after
The Rank Rays Formula
Technical Health + Content Depth + Real Authority = Rankings That Compound
Skip any one of the three and growth stalls. Most sites we audit are strong in one, weak in two. We fix all three, in the order that moves rankings fastest.
Audit Coverage
What Our SEO Audit Examines
Every audit tears down the six layers that decide whether you rank, nothing skipped, nothing vague.
Technical Health
Crawl, indexation, site speed, mobile experience, and schema.
On-Page Elements
Titles, meta descriptions, headings, images, and internal links.
Content & Keywords
Search intent match, content depth, and competitor content gaps.
Backlink Profile
Which links are helping, which are hurting, and what's missing.
Local Presence
Google Business Profile, citations, and review signals.
AI-Search Visibility
How your brand appears in AI answers, and how to win citations.
Our Signature Craft
Link building is where most agencies cut corners, and where Google penalizes hardest. We do it the slow way: real outreach to real publications, placements earned on merit, every one documented. It costs more per link. It's also the only kind that lasts.
Link Building
Link Building, Done the Hard Way, the Way That Works
A backlink is a vote. Bought votes get caught; earned votes count. Since 2013, we've built links the way Google wants them built, through outreach, relationships, and content worth citing.
From guest posts on real publications to digital PR that earns editorial coverage, our off-page work is fully transparent: you see every placement, every URL, every method.
Explore Link BuildingReady to Build Authority That Lasts?
Outreach-based link building, technical fixes, and content that ranks, one team, full transparency, reports you can verify.
Our Process
How It Works. From Audit to Compounding Growth
A simple three-phase process. You always know what's happening, what's next, and what it earned.
Audit & Strategy
- Full technical, content & backlink teardown
- Competitor gap analysis
- Prioritized 90-day roadmap
Fix & Build
- Technical fixes in impact order
- Content mapped to search intent
- Outreach-based link earning begins
Grow & Compound
- Monthly work against the roadmap
- Reports you can verify yourself
- Authority that compounds over time
How We Work
A Clear Process, Every Single Month
No black box. Here's exactly how your project moves forward with us.
01
Discuss Requirements
We learn your business, market, and what winning looks like for you.
02
Planning
Audit findings become a prioritized roadmap with timelines.
03
Execution
Technical fixes, content, and outreach, done in impact order.
04
QA & Review
Every change checked: did it work, did it move the needle?
05
Report & Scale
Transparent monthly reporting, then we scale what works.
Case Studies
Real Projects, Real Write-Ups
We don't publish fake client logos or cherry-picked screenshots. These are 3 real engagements with real numbers, each with a full write-up.
Want an example from your industry? Request an industry example , we'll share a relevant project breakdown, honestly.
Client Reviews
What Clients Say About Rank Rays
We publish only real reviews, never invented quotes. Our full review history lives on Upwork: 95% client satisfaction, 2200+ websites worked on, and great reviews since 2013.
“Muhammad successfully increased my website's domain rating to a goal I needed within just a short amount of time. Pleasure working with!”
Upwork client
Guest Post Outreach Specialist · August 2026 · 5.0/5
“Muhammad did an excellent job improving our Shopify store's SEO performance. When we started, our website had less organic visibility, low DR authority, several on-page SEO issues, and weak AISEO presence. Instead of only building backlinks, he first performed a detailed audit and explained the problems clearly. He fixed technical and on-page SEO issues, improved content optimization, strengthened our backlink profile, and gradually increased our domain authority and rankings. We also noticed a strong improvement in AI search visibility and organic traffic growth within a short period. What I appreciated most was his communication, attention to detail, and honest approach. He focused on long-term improvements rather than quick shortcuts. Highly recommended for Shopify SEO, link building, and overall website optimization.”
Upwork client
Onsite SEO + Link Building · June 2026 · 5.0/5
“Amazing job always, we will do more business with Mr Mohammad he is an honest man and a master of his craft.”
Upwork client
Ahrefs DR Increase project · August 2024 · 5.0/5
“Very experienced SEO guy, very great SEO consultation. Give me an advice about what should i do 👍”
Upwork client
30 minute SEO consultation · August 2025 · 5.0/5
“Quick, reliable, and quality service”
Upwork client
Wix & Squarespace Backlinks · March 2026 · 5.0/5
“Great work. Easy to understand. Very experienced on SEO”
Upwork client
Website SEO · October 2024 · 5.0/5
- 01
Read our public Upwork reviews
Every review is public and unedited on our Upwork profile. 95% client satisfaction across 2200+ websites worked on since 2013.
- 02
Take a free SEO audit
The audit is the actual work, not a sales deck. See exactly what we'd find on your site before you pay anything.
- 03
Ask for an industry example
On a call, we'll walk through a relevant project breakdown from our history, methods, work done, and what happened.
Industries
Who We Do It For
SEO isn't one-size-fits-all. We've spent 13+ years learning what actually ranks in these markets.
Have an SEO Question? Ask the Founder Directly.
Muhammad Shakeel. Founder, Rank Rays. Delivering SEO since 2013: 2200+ websites worked on for 500+ clients with 95% client satisfaction. Bring your toughest questions on technical audits, link building, timelines, or what honest SEO should really cost.
FAQ
Frequently Asked Questions
It depends on your site's size, your market's competitiveness, and how much work is needed, which is exactly why you should be suspicious of anyone quoting a price before looking at your site. Our pricing is published: $20/hour for all SEO services; monthly packages Silver $800, Gold $1500, Diamond $2500; authority link packages from $300. No hidden fees, no quote-behind-a-call.
Early movement, improved crawl behavior, impressions climbing in Search Console, typically appears in 3–4 months. Meaningful traffic and lead growth usually takes 6–12 months. New domains and competitive niches take longer. What you should expect from us in the meantime: visible work every month and leading indicators you can check yourself.
Yes, but the playbook changed. AI Overviews do absorb some informational clicks, which is exactly why “rank #1” alone is no longer the whole game. The winners now are the brands AI answers cite. That means deeper expertise, structured content, entity optimization, and real authority, which is precisely what we build. SEO isn't dying; thin SEO is.
No, and you should walk away from anyone who does. Google's own guidance says no one can guarantee rankings. What we do put in writing: the work we'll do, the timeline we'll work to, and reporting you'll actually understand.
Our 10+ member specialist team, led by founder Muhammad Shakeel, doing SEO since 2013. No account-manager telephone game: you always know who is working on your site.
Yes. Your Analytics, Search Console, and any ad accounts are set up under your ownership, we get access, you keep the keys. If you ever leave, your data and full work history leave with you.
Real outreach to real publications, guest posts, editorial placements, and digital PR. Every link is documented with the live URL, the method used, and why the placement was earned. No link farms, no PBNs, no directories that exist only to sell links.
Yes, we serve clients worldwide from our base in Lahore, Pakistan, with a UK office. English-first communication, overlap with US/EU/UK working hours, and reporting in plain language with metrics you can verify yourself.
Let's Discuss
Let's Discuss Your SEO
Tell us where you are and where you want to be. We'll get back to you, with honest first impressions, not a sales script.
Email
[email protected]Phone / WhatsApp
+44 7367 066559Based in
Office 1098, 85 Dunstall Hill, Wolverhampton, WV60SR, UK, serving clients worldwide