Rank Rays Blog
SEO Blog: Guides, Checklists & Playbooks
In-depth articles from the team that does this work every day: audits, link building, local SEO, and ecommerce, written by people who practice SEO.
Fresh from the Team · 3 articles
Content & Ecommerce SEO · November 1, 2026
8 Shopify Settings Most Store Owners Never Change
8 Shopify admin settings still on factory defaults: listing fields, URL redirects, password page, primary domain, homepage meta, alt text, comments, markets. What each default quietly costs your store, and the fix.
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Content & Ecommerce SEO · October 29, 2026
10 Category Page Fixes That Help Ecommerce Products Rank
Empty category pages don't rank. 10 fixes — copy, titles, facets, pagination, links, and stock handling — that turn your category pages into pages Google wants to rank.
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Content & Ecommerce SEO · October 27, 2026
AI Content and SEO: What Google Actually Penalizes in 2026
Google does not penalize AI content, it penalizes scaled, unoriginal, manipulative content. What the 2026 rules ban, what they allow, and the safe workflow.
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Why Read It
How Our Blog Helps You
- 1
Learn by example, not theory
Every guide is built from the same workflows our 10+ member specialist team uses on real audits and campaigns, crawl budgets, outreach sequences, and checklists included.
- 2
Fix the basics yourself
Most ranking problems start with the fundamentals: titles, indexation, and site structure. Our beginner checklists help you solve those before you spend a dollar.
- 3
See what professionals see
We publish real audit methodology, how we read Search Console reports, how we turn a long list of findings into a prioritized action plan, and how we decide what matters first.
- 4
Know when to ask for help
Guides are great for learning, but link building at scale and deep technical work need a team. Our articles are honest about where DIY ends and where we take over.
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